HD719 Building a Consulting Practice (2 cr.) This course explores the advantages, disadvantages, and critical success factors involved in building a business. It explores accounting, marketing, and strategic positioning for a solo practitioner.
Upon completion of this course, students are expected to be able to do the following:
- Identify critical success factors in building a dynamic consulting practice.
- Analyze the marketing environment in order to position a business for optimal strategic benefit.
- Evaluate the internal and external resources and constraints to understand the risks and rewards for a startup business.
- Analyze the steps and markers to guide a business plan.
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