Marketing/Business Intelligence and Data Analytics, B.S.

Program Description

A minimum of 122 credits is required for graduation with a Bachelor of Science degree from Saint Mary’s University. All students must meet the general education credit requirements. Students seeking a Bachelor of Science double major in Marketing/Business Intelligence and Data Analytics an must complete the following program plan. At least 54 credits must be completed at Saint Mary’s University.

Prospective students must meet the admission standards for both majors. Upon completion of the coursework listed below, students are expected to achieve the overall learning outcomes for each major program. Please see individual program pages for learning outcomes and admission information: Marketing, B.S. , Business Intelligence and Data Analytics, B.S.  

Program Structure and Delivery

Most courses are delivered in an accelerated format. Marketing courses are delivered fully online, and some management courses are available either face-to-face or blended. Blended courses incorporate face-to-face and online activities.  Business Intelligence and Data Analytics courses are blended.