Sep 22, 2020  
2020-2021 Winona Undergraduate Catalog 
    
2020-2021 Winona Undergraduate Catalog

Marketing Major, B.A.


(57 credits)

The marketing major prepares students for a variety of careers in marketing such as advertising, marketing management, marketing research or professional selling. Course work explores the exchange process and exchange institutions found in modern market economies. Marketing course work encompasses both behavioral and quantitative aspects of marketing products, services and ideas in a global marketplace.